FOD Mobility Group appoints Sarah Smith as Chief Financial Officer

Leading multi-platform technology company FOD Mobility Group has strengthened its executive board with the recent appointment of Sarah Smith as Chief Financial Officer (CFO).
Sarah was formerly CFO at one of the UK’s fastest-growing multi-channel retailers, where she was responsible for leading the finance, operations, and IT departments. Prior to this she was Finance Director for a luxury bathroom manufacturer and held senior management roles at leading accounting and consultancy firms, RSM Tenon (formerly Baker Tilly) and BHP.
In her new role, Sarah will be driving FOD Mobility Group’s financial management and strategy to ensure profitable and sustainable growth at a time when the company is experiencing accelerated expansion of its operations in the UK and Europe.
Sarah commented: “I feel incredibly fortunate to have been invited to join the team at FOD. The strength and depth of skills, as well as the market experience of the board, immediately captured my interest. As soon as I met with the executive team it was clear, we were very aligned on ambition, culture, values, and ethics – all critical factors for me that I was looking for in my next role.”
Justin Whitston, CEO and Founder at FOD Mobility Group, added: “I am delighted to welcome Sarah at such an exciting time in the company’s journey. Her extensive financial experience, combined with her strategic and operational expertise, makes her a valuable addition to our leadership team.
“We’re looking forward to working closely with Sarah to continue driving further growth and scaling our business as we expand our innovative and sustainable mobility solutions within the UK and European markets.”
About Author
Matt Lenton
Matt is the Marketing Director at FOD Mobility Group. He is responsible for overseeing the marketing strategy for the business, which encompasses the Mobilleo, Fleetondemand and Movezero brands.